Name: Mcpherson's (MCP) Short Position History
Creator: Shorted
License: https://creativecommons.org/licenses/by/4.0/

MCP

Mcpherson's

Household & Personal Products

McPherson's is a leading supplier of health & beauty, consumer durable, and household consumable products, primarily operating in Australia, New Zealand, and Asia. The company focuses on distributing and marketing a range of branded products across various retail channels.

Short position

short percentage0.30%

reported shorts429.2K

shares on issue143.949M

Mcpherson's (ASX:MCP) has 0.30% of its shares on issue reported as short positions as of 28 July 2026, or about 429,224 shares. Over the past 30 days that figure has risen 0.29 percentage points, and over 90 days it has risen 0.29 percentage points. Its highest recorded short interest was 1.90% in June 2011. MCP is classified in the Household & Personal Products industry. All figures come from official ASIC short position reports, published with a four trading-day (T+4) delay.

Weekly context: The 10 most shorted ASX stocks — Week 39, 2026.

Price & short interest

Toggle series, zoom, and compare · ASIC daily, T+4

MCP intelligence dossier

Public-source evidence for this company, with industry drill-up links.

Tax paid and taxable income records
Government contracts and public money
Emissions and trade exposure
Political donations and lobbying links

Short interest history & FAQ

MCP Short Interest History

30-day change: +0.29pp
90-day change: +0.29pp
1-year change: +0.27pp
All-time high: 1.90% (June 2011)
All-time low: 0.00% (June 2010)

Is MCP heavily shorted?

Not especially: 0.30% short interest is modest by ASX standards. ASIC requires positions of 0.01% of issued capital or $100,000 (whichever is less) to be reported.

How has MCP's short interest changed recently?

Over the past 30 days Mcpherson's's short interest has been broadly stable, and over 90 days it has been broadly stable. The current level is 0.30% of shares on issue.

What is the highest MCP's short interest has been?

Since 2010, Mcpherson's's short interest peaked at 1.90% in June 2011 and bottomed at 0.00% in June 2010.

Where does this data come from?

All figures are sourced from daily ASIC short position reports, published with a four trading-day (T+4) delay. Shorted aggregates the full history since 2010. See our methodology.

Strategy fit

How each stock picker strategy reads MCP today

PassFailUnknown (data missing, or not meaningful for this company)

Zanger Breakout
WatchScore 12rank 1339 of 1833
- 1. Explosive growth: unknown. No reported fundamentals for this stock yet
- 2. A recognisable base: pass. 37-session base, 25.0% deep; close A$0.13 holds above the base low A$0.12
- 3. Breakout on heavy volume: fail. No close above the A$0.16 pivot on 1.5x volume in the last 5 sessions; close is -18.8% from the pivot
- 4. Read the market first: fail. XJO in a downtrend: below its 200-day average
- 5. Relative strength: fail. Lagged the S&P/ASX 200 by 6.2 points over 3 months
- 6. Liquid enough to trade: fail. A$43k average daily turnover over 20 sessions, below the A$250k floor
CAN SLIM
Not a candidate
- 1. Earnings growth (C and A): unknown. No reported fundamentals for this stock yet
- 2. Sales growth: unknown. No reported fundamentals for this stock yet
- 3. New highs (N): fail. 50.0% below the 52-week high, more than 5% away
- 4. Leader, not laggard (L): fail. 6-month relative strength -25.4 points, below the top-quartile cut-off of +7.8
- 5. Market direction (M): fail. XJO in a downtrend: below its 200-day average
- 6. Supply and demand (S): fail. A$43k average daily turnover over 20 sessions, below the A$250k floor
Minervini Trend Template
Not a candidate
- 1. Above rising averages: fail. Close A$0.13, 150-day A$0.15, 200-day A$0.17: close is not above the 150-day; 150-day is not above the 200-day
- 2. 200-day trending up: fail. 200-day average A$0.17 vs A$0.18 a month ago (-5.8%): not rising
- 3. Well off the low: fail. Close A$0.13 is 8.3% above the 52-week low of A$0.12, under the 30% minimum
- 4. Near the high: fail. 50.0% below the 52-week high, more than 25% away
- 5. Relative strength: fail. 6-month relative strength -25.4 points, below the top-quartile cut-off of +7.8
- 6. Above the 50-day: fail. Close A$0.13 vs 50-day average A$0.14 (-5.7%)
- 7. Liquid enough to trade: fail. A$43k average daily turnover over 20 sessions, below the A$250k floor
Crowded-Short Breakout
Not a candidate
- 1. Crowded short: fail. 0.30% of shares on issue reported short, under 5%
- 2. Days to cover: fail. 1.2 days of average volume to cover, under 5
- 3. Breakout on heavy volume: fail. No close above the A$0.16 pivot on 1.5x volume in the last 5 sessions; close is -18.8% from the pivot
- 4. Market direction: fail. XJO in a downtrend: below its 200-day average
- 5. Liquid enough to trade: fail. A$43k average daily turnover over 20 sessions, below the A$250k floor
- 6. Relative strength: fail. Lagged the S&P/ASX 200 by 6.2 points over 3 months
Quality compounders
Not a candidate
- 1. High return on equity: unknown. No reported financial statements for this stock yet
- 2. Healthy profit margin: unknown. No reported financial statements for this stock yet
- 3. Profit that turns into cash: unknown. No reported financial statements for this stock yet
- 4. Little debt: unknown. No reported financial statements for this stock yet
- 5. Liquid enough to trade: fail. A$43k average daily turnover over 20 sessions, below the A$250k floor
- 6. Long-term uptrend: fail. Close A$0.13 vs 200-day average A$0.17 (-21.3%): not above the 200-day average
- 7. Revenue not shrinking: unknown. No reported fundamentals for this stock yet