BRG

Breville Group

Consumer Durables & Apparel

Breville Group is a global leader in the design, development, and distribution of small electrical appliances. With a strong presence in over 50 countries, the company leverages its innovative product design and marketing strategies to maintain a competitive edge in the consumer durables sector.

Consumer Electronics

Global Distribution

Innovation

ASX Listed

Shorted

short percentage8.27%

reported shorts12M

shares on issue144.834M

Shorted

short percentage

reported short positions

total shares on issue

About

website

brevillegroup.com.au

industry

Consumer Durables & Apparel

address

Ground Floor, Suite 2, 170-180 Bourke Road, ALEXANDRIA, NSW, AUSTRALIA, 2015

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Key Metrics

market cap

$4.67B

p/e ratio34.67

eps$0.93

dividend yield118.00%

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Historical Price Data

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Industry & Focus

Consumer Electronics

Global Distribution

Innovation

ASX Listed

Small Appliances

Company Overview

AI-generated company summary

Company History

Founded in 1957 as a small importer of homewares, Breville Group has evolved significantly over the decades. The company acquired Metro Marketing in 1997 and was listed on the ASX in 1999. In 2001, it acquired the Breville companies in Australia, New Zealand, and Hong Kong, marking a shift towards electrical appliances. In 2008, it rebranded to Breville Group Limited, focusing on global expansion.

Competitive Advantages

Breville Group's competitive advantages include its strong brand recognition, innovative product design, and extensive global distribution network. The company's focus on research and development allows it to introduce cutting-edge appliances that meet consumer demands.

Risk Factors

•Fluctuations in foreign exchange rates
•Supply chain disruptions
•Intense competition in the consumer electronics market

Recent Developments

Last 6 months

In 2025, Breville Group held its Annual General Meeting, where it discussed strategic initiatives and shareholder interests. The company also reported changes in substantial holdings and director interests.

Key People

Leadership team at Breville Group

Jim Clayton

CEO

Jim Clayton has been the CEO and Managing Director since 2015, bringing extensive international experience in consumer electronics and business transformation from his previous roles at LG Electronics and McKinsey & Company.

Lawrence Myers

Deputy Chairperson

Lawrence Myers serves as the Deputy Chairperson, with a background in accounting and tax advisory, contributing strategic financial oversight to the board.