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SUL

Super Retail Group

Consumer Discretionary Distribution & Retail

Super Retail Group operates specialty retail stores across automotive, tools, leisure, and sports categories, positioning itself as a leading player in the Australian consumer discretionary sector. The company leverages a diverse brand portfolio to cater to a wide range of customer needs, offering unique value through a combination of quality products and customer service.

Short position

short percentage5.02%
reported shorts11.3M
shares on issue225.827M

Super Retail Group (ASX:SUL) has 5.02% of its shares on issue reported as short positions as of 5 Oct 2026, or about 11,326,604 shares. Over the past 30 days that figure has risen 0.86 percentage points, and over 90 days it has risen 1.72 percentage points. Its highest recorded short interest was 13.80% in January 2017. SUL is classified in the Consumer Discretionary Distribution & Retail industry. All figures come from official ASIC short position reports, published with a four trading-day (T+4) delay.

Price & short interest

Toggle series, zoom, and compare · ASIC daily, T+4

Super Retail Group (SUL) company profile

Profile, insiders and operations

Company

AI-generated research profile of Super Retail Group

Retail
Automotive
Leisure
Sports
Australia

SUL intelligence dossier

Public-source evidence for this company, with industry drill-up links.

  • Tax paid and taxable income records
  • Government contracts and public money
  • Emissions and trade exposure
  • Political donations and lobbying links
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